Avoid litigation
Legislation requires organizations to maintain accessible IT systems. In addition, anti-discriminatory litigation enables both employees and customers to pursue legal action against organizations if IT systems do not provide equal access for people with disabilities.
Protect brand
Inaccessible IT systems, such as public facing Web sites, place an organization's brand in jeopardy. An organization that excludes people with disabilities will lose business.
Increase revenues
Current and future revenues are at risk. Accessibility is required when selling IT systems to the U.S. Federal government. Similar legislation in the EU, Canada, Australia, and Japan provides accessibility requirements for global businesses. In addition, people with disabilities are an attractive market. In the U.S. alone, there are more than 50 million people with disabilities who command over $175 billion in discretionary income.